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Manufacturing, Computers, Office Equipment, and Utilities

TBA  has provided core selling skills training and supported it with extensive self-paced learning in a wide range of manufacturing and computer companies.  Delivery was accompanied by computer based assessment to achieve standardization of knowledge learning, prior to entry into selling skills training .  Establishing a pre-requisite permits use of role plays written at more advanced levels to integrate application of both product knowledge and consultative skills.

We added curriculum elements covering  account strategy, territory management, and coaching and counseling for sales managers. Such a program ensures that all desired competencies for new hire development are well supported by sales management.  Drawing on their training, managers can model skills, and give early warning to  those reps who need to improve in order to perform on or above target at the end of the first six months. For detailed case studies, please contact TBA resources. Clients include:

 

AES Data
Allied-Signal
Armco Steel
Borg Warner
Cooper Industries
Coulter Electronics
Fiberglas Canada
Florida Power & Light Company
Hill-Rom
Hilti Western Hemisphere
International Computers (U.K.)
NGK Spark Plug
Pitney Bowes, Inc.
R.R. Donnelley & Sons
Rank Xerox (U.K.)
Sandvik
Unistrut Corporation
Wang Laboratories

TBA PURPOSE

TBA HISTORY

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